We cannot be well in this world until the world itself is well.
Chavalit Frederick TSAO
Chairman, Association for Well-being Economy
Our Community
AWE believes that the making of a well-being economy begins with the meeting of kindred spirits and grows through co-creation and practice along the journey. Our partners and members come from different industries, disciplines, and backgrounds, yet share a common commitment to human well-being, sustainable development, and reimagining how business can respond to deeper social needs.
Within the AWE ecosystem, partners are more than collaborators, and members are more than participants; they are journey-mates who explore new possibilities, test new models, and help drive purpose-led transformation forward. Through dialogue, learning, and co-creation, we connect cross-sector resources, expand perspectives, and turn shared vision into practical pathways and meaningful action.
Each partner and member is an essential part of this well-being economy ecosystem. It is through mutual trust, openness, and shared responsibility that we move from "I" to "We," and together build a future that balances economic vitality, social well-being, and long-term sustainability.
Dr. Peter Ka-kit LEE GBM,GBS, JP
Member of the Board of Trustees
Dr. Rey-Sheng HER
Member of the Board of Trustees
The Hon. Bernard Charnwut CHAN GBM,GBS, JP
Member of the Board of Trustees
Join AWE and become part of an inspiring movement!
By becoming a member, you'll connect with a thriving regional community of forward-thinking businesses dedicated to reshaping the economy to prioritise social and environmental sustainability. Imagine collaborating with passionate business leaders from diverse industries who share your commitment to a new economic model rooted in well-being and happiness!
As a member of AWE, you will not be an observer. You will be a key player in advancing this transformative vision of a well-being economy. Don’t miss out on the chance to be at the forefront of evolutionary change—to co-create a future, and it’s better together!
Why Join AWE?
A Well-being Impact Investing Ecosystem
Engage in a collaborative economic model that promotes collective well-being and inspires positive change.
Value-driven Leadership
Access to global insights and strategies to integrate well-being principles into business operations and business culture.
A Community for Mutual Flourishing
Connect with the AWE community of experts, entrepreneurs, clients, and investors to amplify the impact and value of well-being economy.
One Purpose, One Future
Leverage the influence of our members to spread the well-being values to broader societal levels.
Our Approach
AWE drives the well-being economy ecosystem through two core pillars, empowering transformation via learning programmes and cross-sector collaboration to validate new business models (Proof of Concept):
Member Platform
Well-being Economy Empowerment: Global vision seminars, industry dialogues, collaborative workshops, and sustainability courses.
Systemic Learning: Including Sustainable Development, ESG & Impact Investing, Geopolitics & Global Economic Trends, China Policies & Strategic Direction, Technological Innovation & AI.
Proof of Concept (PoC)
Cross-regional expansion: On-site market research to identify opportunities and support globalisation.
Cross-sector co-creation: Facilitating dialogue and resource integration to innovate new business models.
