The Association for Well-being Economy (AWE) is committed to establishing innovative economic principles and fostering a dynamic ecosystem focused on holistic well-being, sustainability, and collaboration.
AWE champions businesses and fosters a vibrant membership community to lead with purpose, prioritising people, society, and the environment. We are redefining success together through our shared values and collaborative action.
Board of Trustees
Sorted by Surname in English
The Hon. Bernard Charnwut CHAN GBM,GBS, JP
Member of the Board of Trustees
Chairman and President, Asia Financial Holdings Ltd.
Chairman, Our Hong Kong Foundation
Chairman, Hong Kong - Thailand Business Council
Board of Stewards of The Hong Kong Jockey Club
Chairman, M Plus Museum Co. Ltd.
Chairman, Tai Kwun Culture & Arts Co. Ltd
Dr. Rey-Sheng HER
Member of the Board of Trustees
Deputy Chief Executive Officer of Tzu Chi Foundation, Associate Scholar of Harvard University, Senior Advisor of the University of California, Berkely, Haas School of Business, Co-Director of Zhejiang University Center for Goodness Studies in Civilizations
Dr. Peter Ka-kit LEE GBM,GBS, JP
Member of the Board of Trustees
Member of Standing Committee of the 14th National Committee of the CPPCC
Chairman of Henderson Land Group
Chairman of the One Country Two Systems Research Institute
Vice President of the China Overseas Friendship Association
Founder and Chairman of Centum Charitas Foundation
Chavalit Frederick TSAO
Chairman, Association for Well-being Economy
Chairman, Association for Well-being Economy
Chairman, TPC (Tsao Pao Chee)
Founder, OCTAVE
Chairman of Council of Wisdom
Family Business Network International (FBNI)
GAEA Global Wealth Steward for Well-being
Guided by an Executive Committee
Supported by Sub-Committees
Membership
Programme
Partnership
What We Stand For?
Vision
To build a cross-regional business community that supports the well-being economy, blending Eastern and Western wisdom for meaningful change. Our vision is a world where economic activities strengthen human connections and enhance well-being, fostering growth and sustainable development for all.
Mission
To create purpose-led economic models that serve the well-being of life while creating wealth. We drive ethical business transformation that restores harmony between humanity, nature, and the universe.
At AWE, We Value
Well-being
Prioritising the holistic well-being of individuals and enterprises.
Sustainability
Committing to practices that benefit communities and the environment.
Education
Advancing leadership development through lifelong learning and learning life.
Partnership
Building synergistic communities through purpose-led leaders and organisations.
UN SGD Commitments
Goal 4
Quality Education
Promoting awareness of environmental protection and social responsibility through education and training.
Goal 8
Decent Jobs and Economic Growth
Advancing inclusive, sustainable economic growth and corporate social responsibility.
Goal 12
Conscious Consumption and Production
Encouraging sustainable practices in business operations.
Goal 17
Partnerships Promote Goals
Strengthening cross-border collaboration among governments, businesses, and civil society.
Key Sectors
Finance
Trade & Logistics
Tourism & Hospitality
Professional Services
Food
Education
Healthcare & Wellness
Arts & Culture
Construction &
Real Estate
Consumer Goods
Technology
Manufacturing